Social media provides a platform for companies to share news and information about their products and services. This content can help keep customers informed about what the company is doing and encourage them to stay loyal to the brand. Finally, social media allows companies to build relationships with customers. According to recent social media marketing statistics, social media has surpassed email as the preferred method of communication for customers.
Why should you hire a Perth social media agency?
Social Media agencies can help you create a strong social media presence in order to reach out to potential and current customers. This involves creating interesting and engaging content that will attract attention, as well as utilizing paid advertising options when necessary. Here are some of the benefits of hiring a social media marketing company in Perth:
#1. Helps you get more sales
A recent study by Social Media Examiner found that social media marketing is the number one most effective tactic for driving leads. Not only that, but businesses who are successful with social media marketing see a higher return on investment (ROI) than those who don’t use it at all.
The statistics speak for themselves: according to eMarketer, social media spending will reach $31.24 billion this year, and that number is only going to continue to grow. So if you’re looking to increase your sales, it’s essential to invest in a social media marketing company in Perth.
#2. Builds your brand
By creating a social media page for your company and regularly updating it with fresh, relevant content, these experts can reach out to potential and current customers in a way that is informal and interactive. Through Perth social media agency, you can also cultivate a community of followers who are interested in what your company has to offer. This community can then be used as a resource for word-of-mouth marketing or as fodder for future promotional campaigns. In short, social media marketing is an essential element of building a strong brand today.
#3. Boost your website’s SEO
There are a few reasons why hiring a social media marketing company in Perth is important for boosting website SEO. First, social media platforms are a great way to build links back to your website. When other websites mention your company or share your content on their social media pages, it helps get your website ranked higher in search engine results pages (SERPs).
Second, social media platforms are a great way to improve your website’s authority. When you have a strong presence on social media and share high-quality content regularly, it tells search engines that your website is worth ranking higher in the SERPs. Finally, social media marketing can also help improve click-through rates (CTRs) and organic search traffic.
#4. Stay ahead of your competitions
If your competitors are using social media to reach out to their customers and you’re not, you’re missing out on a significant opportunity.
By mimicking your competitors’ social media tactics, you can glean insights into what’s working for them and try to replicate their successes. And finally, staying in line with your competitors ensures that you’re not unintentionally differentiating yourself from them in a way that could hurt your business.
#5. Deliver excellent customer service
There is a reason that Perth social media agency is so important for excellent customer service. It’s because customers use social media to voice their complaints, and if your company isn’t responsive to those complaints, you could lose business. In fact, a study by Oracle found that 88% of customers who complain on social media expect a response within 24 hours. And if they don’t get a response, they’re likely to take their business elsewhere.
To sum up:
Through interactions on social media, companies can learn more about what their customers want and need, which can help them create better products and services. All of these factors together make social media an essential tool.